Category Archives: News


Sports Therapy Mattress at the January Furniture Show 2016 – NEC Birmingham, 24 – 27 January 2016. Hall 5, stand C45

Sports therapy Mattress is very proud to be exhibiting at the Second January Furniture Show at the NEC, in Birmingham. It’s in the 4th year of its launch, Vogue Beds’ Sports Therapy Brand has gone from strength to strength. In the core of each mattress is a castellated multi-zone foam unit with comfort cells that offer support, whilst the Air-Flow technology ensures that the body temperature is regulated throughout the night. As well as the Latex and Blu-Cool mattress ranges doing their work we have introduced a new product call Airstream fibre in to the ‘Original’ Sports Therapy mattress and this has been further complemented by the Gel feel pad, with Airstream Gel Mattress, these models are getting onto more and more shop floors. With more and more successful sportsman or woman winning something close to you that’s sleeping on a Sports Therapy Mattress this is becoming the must have product to have your shop floor, ready for the Major football European championships and Olympics this year.

Come and see what everyone is talking about, we will in Hall 5, on Stand C45


Published Date: 21st January 2016
Category: News



Sleep well with Vogue Beds

A good night’s sleep reaps a multitude of health benefits.  It is a key part of a healthy lifestyle and contributes to a healthy heart, weight and mind.  In fact, lack of sleep can suppress your immune system.*

Vogue Beds offers a full range of mattresses so, you can be sure that you’ll be waking up feeling refreshed and ready for your day. Sports Therapy mattresses are popular in Vogues vast portfolio. At the heart of each Sports Therapy mattress is a cleverly-constructed, multi-zone foam unit with individually castellated comfort cells which create air channels. These enhance ventilation and airflow while cooling the mattress.  This special combination promotes therapeutic sleep by alleviating pressure points and easing aches and pains.

All Vogue mattresses’ come with a Bug Guard which eliminates bed bugs, dust mites and bacteria. The fabric technology within the Bug Guard alleviates symptoms of allergies, asthma and eczema.


Published Date: 10th December 2015
Category: News
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Sizing up with Sports Therapy

Many of us dream of a bed big enough to starfish in all night long, while others might need a smaller bed to complement a smaller room.

For bigger or smaller, if you’re taking the leap to a new bed, you can rest easy knowing that whatever size your bed is, there is a Sports Therapy mattress to fit.

Sports Therapy mattresses are available in a range of eight sizes including single (90 x 190cm), double (135 x 190) and king size (150 x 190) all the way up to a luxurious super king (180 x 198cm), as well as an optional 25cm depth for even greater support.


Published Date: 28th August 2015
Category: News
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Sports Therapy mattresses make online début

The innovative and hugely popular range of Sports Therapy mattresses is now available from Retailers around the UK have already displayed and stocked this range since its launch in 2012 and now customers will be able to buy Sports Therapy mattresses online for the first time. Sports Therapy joins established Vogue Beds Group bedfellows, Vogue and Limelight, on the site.

Sports Therapy mattresses are specifically designed for people with an active lifestyle, providing the utmost support and ventilation for effective post-exercise recovery. This special combination promotes therapeutic sleep by alleviating pressure points and easing aches and pains.


Published Date: 24th July 2015
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A good workout is all in the recovery

Once you’ve put in the hard work to sweat it out in the gym, it’s easy to think that’s your job done. That’s only half the battle, though. Just as important is giving your body chance to recover before the next round.

There’s no cutting corners when it comes to proper muscle recovery. Start with plenty of water as well as a small meal with a good balance of protein, carbohydrates and fat to refuel.

Finally, it’s essential to ensure seven to eight hours of quality, uninterrupted sleep.* A Sports Therapy mattress from Vogue Beds can help give you just the rest you need.

With individually castellated comfort cells and advanced AIR FLOW technology, the Sports Therapy mattress increases ventilation and promotes therapeutic sleep to aid a speedy recovery. So when you’ve done the hard workout, you can wake fighting fit.


Published Date: 22nd July 2015
Category: News
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Rest Your Head on a Sports Therapy Pillow

You can now experience the therapeutic properties of Sports Therapy mattresses in a whole new way with the Sports Therapy pillow. This clever cooling pillow is the latest addition to the Sports Therapy family and is made with the same unique, individually-castellated comfort cells and 100% hollow fibre polyester.

The pillow’s advanced AIR FLOW technology replicates that of Sports Therapy mattresses, containing air pockets which promote air flow between the head and neck to further aid recovery and increase ventilation. The 70 x 45cm pillow has a medium to firm feel for total comfort.

The pillow, which is encased in a soft knit fabric featuring Bug Guard, eliminates dust mites, bacteria and bed bugs. As with the Sports Therapy mattresses, the Bug Guard fabric’s insect control technology helps to alleviate symptoms of asthma, allergies and eczema.

The pillows retail from £89 each incl. VAT.



Published Date: 11th June 2015
Category: News
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New President of the National Bed Federation (NBF)

New President of the National Bed Federation (NBF).

resizedimage600450-stuart-hibbert-breasley-hands-over-nbf-presidency-to-ebrahim-patel-vogue-bedsA new president takes to the helm of trade body, The National Bed Federation (NBF), following election at its AGM.

Ebrahim Patel, managing director of Vogue Beds, will take over from Stuart Hibbert, managing director of Breasley Consumer Products, who has served the customary two years as NBF president. Said Ebrahim, who has been an active member of the NBF since 1999 and has sat on the Executive Board for eight years: “The President’s role has evolved over time from being a ceremonial role to one that is extremely active and focused. I am honoured to be given the opportunity to represent the NBF as the next President. The last few years have seen some amazing achievements spearheaded by the Presidents at the time – including The Bed Show, the Seven Year Hitch, the Code of the Practice and the Sales Academy – and I’ve been lucky to have been a part of that.

“My role as President though will be about consolidation and continuing to progress the aims and aspirations of the NBF. I want to make sure that the NBF continues to provide a voice for our members and protect them from rogue traders and unscrupulous manufacturers.

“Our departing president, Stuart Hibbert, has done an incredible job especially with the launch of the Code of Practice which has involved a lot of his time. I know I can rely on him for any help and guidance!”

Ebrahim founded Vogue Beds in 1990 with his brother and started making beds on the ground floor of a multi-storey building in the heart of Leicester.Vogue Beds now employs over 100 people at its premises manufacturing everything from contract beds and mattresses to orthopaedic beds, and beds for hotels and student accommodation and will celebrate their 25th anniversary in October. In 1998, Ebrahim founded sister company, Limelight Beds and for over 16 years has been supplying UK retailers with quality bedsteads and mattresses.

The National Bed Federation is the recognised trade association representing UK manufacturers of beds and their suppliers. Founded in 1912, its members today account for about 70% of the total UK bedding turnover.

Once again we’d like to Congratulate Mr Ebrahim Patel on his new role as President and wish him all the success.


Published Date: 16th May 2015
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Vogue Beds celebrates silver anniversary


This year, Vogue Beds Group celebrates 25 years since the company was established in Leicestershire in 1990.

After changing the name from Dream World Beds to Vogue Beds in 1993, the company has gone from strength to strength and now boasts an extensive range of products combining the very best in comfort, durability and quality.

Today, the Vogue Beds Group is made up of five individual brands – Vogue, Hampton Beds, Repose, Swift and Sports Therapy. Vogue Contract Beds is also at the forefront, specialising in supplying hotels, student accommodation and health and leisure industries.


Published Date: 30th April 2015
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Bed MOT: Five signs your mattress needs replacing

When was the last time you bought a new mattress? For many of us, it’s been longer than we can remember. A mattress won’t last forever though, and will need replacing regularly for a good night’s sleep. Here are some of the tell-tale signs that it’s been too long:

1.    You sleep better in another bed. If you find that you get a better night’s sleep at your friend’s house, your mattress probably isn’t up to scratch.
2.    You wake up stiff and achy. If you wake up each morning with creaking joints and aching muscles, it could be down to your mattress.
3.    It feels lumpy. A good mattress should be smooth and even. If it’s lumpy, it needs replacing.
4.    It sags. If you find yourself rolling towards your partner during the night, your mattress has had its day.
5.    It’s seven or more years old. A mattress has a lifespan of around seven years – after this it’s time to think about letting it go.

When the time comes to replace your old mattress, it’s important to invest in a quality mattress which will provide the very best support for a good night’s sleep. Remember, you’re going to be spending around 20,000 hours on your mattress so it’s vital to get it right!*

Sports Therapy is a range of quality mattresses specially designed for people with an active lifestyle.

For further information or images, please call Philippa on 020 8543 3866 or email

For sleep and sports related suggestions, follow Vogue Beds on Facebook and Twitter (@voguebeds).




Published Date: 28th January 2015
Category: News



Gain some sleep and lose the pounds with Vogue’s Sports Therapy Mattress

resizedimage600400-pr36212-sleepAs the weather starts to warm up for spring, many of us are looking to lose a few of those stubborn winter pounds and shape up for summer. What we forget is that a successful diet is not just about counting calories!

In fact, a recent study has shown that a lack of sleep can hinder your weight loss efforts by lowering your ability to make smart food choices and resist temptation.*

A good night’s sleep is a vital part of a healthy lifestyle and could be the key to kick-starting a healthier you. With a Sports Therapy mattress from Vogue Beds, you can make sure you sleep well and wake motivated.

At the heart of each Sports Therapy mattress is a cleverly-constructed, multi-zone foam unit with individually castellated comfort cells which create air channels. These enhance ventilation and airflow while cooling the mattress.  This special combination promotes therapeutic sleep by alleviating pressure points and easing aches and pains.

For further information on Vogue, please call 01455 841 257 or visit the website on




Published Date: 12th January 2015
Category: News
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Leicestershire, LE9 8GZ
Phone: 01455 841 257
Fax: 01455 841 259